Level up your digital marketing and diversify your guest acquisition strategy | with Ross McAlpine
June 23, 2023
This week on the Hotel Moment podcast, Karen Stephens, Revinate CRO, and Ross McAlpine, Director, CRM at EOS Hospitality, provide practical tips for targeting repeat guests at low cost. Spoiler alert: user-generated content plays a significant role. McAlpine also shares ways to use first-party data to personalize guest communication and encourage direct bookings. Links:Learn more about EOS Hospitality at: https://www.eoshospitality.com/Ross McAlpine: https://www.linkedin.com/in/ross-mcalpine/Karen Stephens: https://www.linkedin.com/in/karenstephensrevinate/Podcast Page: https://www.revinate.com/podcast/Youtube: https://www.youtube.com/c/RevinateHotel Moment is presented by RevinateProduced, edited, and published by Make More Media
This week on the Hotel Moment podcast, Karen Stephens, Revinate CRO, and Ross McAlpine, Director, CRM at EOS Hospitality, provide practical tips for targeting repeat guests at low cost. Spoiler alert: user-generated content plays a significant role. McAlpine also shares ways to use first-party data to personalize guest communication and encourage direct bookings.
Links:
Learn more about EOS Hospitality at: https://www.eoshospitality.com/
Ross McAlpine: https://www.linkedin.com/in/ross-mcalpine/
Karen Stephens: https://www.linkedin.com/in/karenstephensrevinate/
Podcast Page: https://www.revinate.com/podcast/
Youtube: https://www.youtube.com/c/Revinate
Hotel Moment is presented by Revinate
Produced, edited, and published by Make More Media
Hotel Moment Podcast is handcrafted by our friends over at: fame.so
Previous guests include: Shannon Knapp, CEO of Leading Hotels of the World (LHW), Patrick Norton of Brittain Resorts & Hotels, Shawn Jereb of Montage International, Carlo Del Mistro, Chief Digital Officer of Ennismore, Jason Pirock of Springboard Hospitality, and many more.
Are you a hospitality industry leader with insights to share? We're always looking for innovative voices to join our conversation about the future of hospitality technology.
If you'd like to be a guest on an upcoming episode of Hotel Moment, we'd love to hear from you! Our podcast reaches thousands of hospitality professionals worldwide, and we're particularly interested in perspectives on:
- Innovation in hospitality technology
- Guest experience transformation
- Revenue optimization strategies
- Emerging industry trends
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